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Ice cream shooting out of a man's jeans - hm, pretty weird!
Like the John Lewis department store Christmas ad in the UK, Spain's national lottery each year is eagerly awaited. Like most of this year's campaigns, both have been influenced by the COVID-19 coronavirus situation. This 1'30" ad for the 2020 edition is garnering a generally positive reaction for its depth of understanding and detail without a descent into mawkishness. The narrative is a broad-ranging... Read More
Organ donation remains a contentious and emotionally charged issue. What do you think of this new initiative out of Germany, which provides a free tattoo for those wishing to be organ donors? As well as attracting attention and sparking conversation / awareness, the inking makes the wearer's wishes visible in situations where a relative's authorisation might otherwise be necessary. According to its creators, Germany has one of the l... Read More
The largest real money online gambling site in the world, Pokerstars, offers one-minute glimpse of a successful life as one of its players through elliptical references to daring deeds and bold choices from a variety of individuals. The fact that it's shot in black and white adds a touch of old-style elegance. What do you think of it? Glamorisation of what can become a dangerous addiction? Or a cool ad that captures the excitement and entertainment of its subject area really well?
British supermarket chain Tesco tickles the funnybone with this campaign telling the tale of what happened next when a boy nicked a grape from the fruit stall while grovery shopping with his mum. But there's a seriously worthy side to the chuckles: Set up in 1919, the store group has announced that it is doubling its Free Fruit & Veg for Schools programme from September, increasing participation from 500 to over 1,000 schools, wi... Read More
In case you're thinking this is just another luxury car commercial, it's not only the Italian-born automaker putting out the challenge.... The throbbing footage in fact promotes a padel racket. But not just any racket for the increasingly popular game: built at Lamborghini's own facilities in Sant'Agata Bolognese, Italy, the Babolat BL.001 is the second iteration of a highly exclusive racket first released in 2024. Then as... Read More
The debate over the threat posed to individual privacy by overuse of facial recognition technology continues to be crucial issue for society as a whole, explains Silkie Carlo, the director of civil rights group Big Brother Watch (BBW) in the aftermath of a High Court ruling. As reported by the BBC: "Privacy campaigners have lost a High Court challenge aimed at limiting the Metropolitan Police's use of live facial ... Read More
Indian actor Boman Irani partners here with pharma company Lilly India to raise awareness around obesity. The strong 'it's not your fault' message challenges those concerned about encouraging reliance on medical solutions for conditions they perceive as manageable and even reversible through lifestyle, diet, and personal choice. "Complex biological factors, often beyond your control, can cause your body to ... Read More